13 April, 2026

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Mentoring for Executives

Coherence between personal and professional projects as a key to success and happiness

Mentoring for Executives

As a mentor, whenever I help someone, I like to consider the different dimensions of the person because each person is one, and therefore their different dimensions are interrelated.  That’s why it’s important to achieve harmony between all the dimensions.

Although most people ask me to design and develop a professional project, I always try to emphasize that a professional project must be consistent with my personal project.  This involves answering several questions. For example, what do I want to do with my life? What are my life goals? Defining my beliefs and principles that should guide our lives? What are the priorities I need to achieve?

The coherence between professional and personal projects must be clearly defined. Sometimes professional goals are not compatible with personal goals. This is often reflected if professional goals are prioritized over personal goals. For example, when we decide to prioritize our careers to achieve maximum financial resources. That is, when we aim to achieve maximum financial resources.

When we serve money, we ignore what Machado said:  “There is no greater fool than he who confuses value with price.” Serving money often leads to a failure to realize that there are many things in life that have great value, but cannot be quantified in monetary units.

Sometimes, work can prevent us from achieving a lifestyle that allows us to develop as individuals and be happy. For example, work and its remuneration are not goals, but rather means to support a family and even to meet the expenses of a lifestyle that is inconsistent with our beliefs and principles that guide our lives.

I frequently encounter business owners and executives whose excessive time spent at work prevents them from developing personally, or from properly attending to family obligations or friends.  They forget that for executives, their commitments begin with being a good husband and father. These goals make it difficult or impossible to balance work and family duties.

Recently, I was reading an interview with an entrepreneur who has achieved success by creating highly profitable companies that have triumphed in various international markets.  This entrepreneur lamented that his success had led him to fail as a husband and father.  He realized he had neglected the most important thing, the thing that brought him the most happiness and satisfaction.  He felt like a failure despite his professional triumphs.

These considerations have led me to offer my services as a mentor, which I call Mentoring for Executives, which involves developing a life project that helps you improve as a person and maintain the appropriate order of priorities that will allow you to fulfil your personal commitments and be happier.

Marketing y Servicios

Ideas para mejorar el mundo . Director: José Miguel Ponce . Profesor universitario e investigador en Marketing y Gestión de Servicios, con experiencia en cinco universidades públicas y privadas. Sevillano de origen, ha vivido en varias ciudades de España y actualmente reside en Sevilla. Apasionado por la educación, la comunicación y las relaciones humanas, considera la amistad y la empatía clave en su vida y enseñanza. Ha publicado investigaciones sobre Marketing, Calidad de Servicio y organizaciones sin ánimo de lucro. Humanista y optimista, promueve el agradecimiento y la coherencia como valores fundamentales.